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Ecommerce also known as electronic commerce or EC, refers to the buying and selling of goods or services over an electronic network, primarily the internet.

E- commerce draws on technologies such as  electronic funds transfer, supply chain management, Internet marketing, online transaction processing, electronic data interchange (EDI), inventory management systems, and automated data collection systems.In the transaction’s life- cycle the World Wide Web must have at least one. Although it may include a wider range of technologies such as email, or mobile devices such as phones. 

Other Meanings

  • E-tailing (online retail) or “virtual store” on the website with online catalogs, sometimes grouped into “virtual shopping malls”
  • The collection and use of personal data through web communications
  • Electronic Data Interchange (EDI), Business-to-Business data exchange
  • Email, fax and their use as a medium for reaching and establishing customer relationships (e.g. newsletters)
  • Business-to-business buying and selling
    Secure business transactions

Formal Forms

  • Business to Customer (B2C)
  • Business to Employee (B2E)
  • Business to Government (B2G)
  • Government to Business (G2B)
  • Government to Government (G2G)
  • Government to Industry People (G2C)
  • Customer to Customer (C2C)
  • Customer to Business (C2B)

Typical Business Applications

  • Documentation for logistics and supply chain automation
  • Domestic and international payment systems
  • Enterprise content management
  • Purchasing teams and newsgroups
  • Automated online assistants
  • IM (Instant Messaging)
  • Online shopping and tracking Ordering E- banking
  • Online office
  • Shopping cart software
  • E-tickets
  • Instant messaging
  • Social networks
  • Online service purchases and sales

The Skill Set That Determines an E-Comm Salesperson’s Success

Market Research

To truly comprehend the online buying habits of consumers, an e-commerce salesperson must first master survey and market research abilities. This isn’t only a job necessity; it’s also a chance to improve your market awareness and business prospects.


The biggest difference between an e-commerce salesperson and a regular salesperson is the technology-related tasks. You post images, product descriptions on e-commerce platforms, web… and take advantage of the strengths of information technology to promote business.

Data Analysis

Data gathering and analysis abilities enable e-commerce sales employees to build and enhance company plans by making the most accurate evaluation of client demographics and market demands. Furthermore, data analysis allows you to propose new tactics.


Working alone, e-commerce salespeople will struggle to perform the responsibilities. To guarantee that all procedures are executed to the best of their abilities at the fiercest cost, you must know how to coordinate with colleagues in other departments.

Potential Job Positions For E-Commerce


Keep track of data and offer suggestions on how to expand your business by improving earnings and sales. In addition, depending on your research, you will be in charge of planning, forecasting, and financial reporting.

SEO Staff

In search engine optimization, this is a critical position. Whether it’s creating product descriptions or articles for corporate blogs, your goal as an SEO content writer is to provide SEO-optimized material.

Customer Service

Always engage with consumers and maintain frequent contact with them via email and social media. You will be responsible for assisting consumers with their orders and any issues they may encounter when placing a purchase.

Product Management

Essentially, a product manager will be responsible for overseeing the product’s development and optimization, as well as developing new features and dealing with any technical issues that may arise. This position also necessitates teamwork and managerial abilities.


You might also apply for a trainee position with the firm. An internship is a terrific approach to get to know the company’s needs and requirements while also allowing you to evaluate whether you’re a suitable fit without having to sign a contract.

Other Positions

  • Project management for e-commerce
  • Staff in charge of placing orders
  • Utilizing virtual helpers
  • Logistics
  • PPC management
  • Management of marketing