Electronic Commerce, also known as E-Commerce or EC, refers to the process of buying and selling goods or services over electronic networks, primarily the internet.

E-Commerce relies on various technologies such as electronic funds transfer, supply chain management, internet marketing, online transaction processes, electronic data interchange (EDI), inventory management systems, and automated data collection systems. Within the transaction cycle, the World Wide Web (www) is at least a crucial component. Although it can encompass a broader range of technologies such as email or mobile devices like phones.

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Other Definitions of E-Commerce

  • E-tailing, or “online retailing”, refers to the virtual storefronts with online catalogs, sometimes consolidated into “virtual shopping centers”.
  • Collection and utilization of personal data through web contacts.
  • Electronic Data Interchange (EDI), data exchange between businesses.
  • Email, fax, and their use as means for customer access and relationship establishment (e.g., newsletters).
  • Business-to-business buying and selling.
  • Security of business transactions.

Formal E-Commerce Form

  • Customer to Business (C2B)
  • Business to Customer (B2C)
  • ·Business with Employees (B2E)
  • ·Business to Government (B2G)
  • ·Government to Business (G2B)
  • Government to Government (G2G)
  • ·Government to Citizens (G2C)
  • ·Customer to Customer (C2C)

Typical Business Applications

  • Document automation in logistics and supply chain
  • Domestic and international payment system
  • Enterprise Content Management
  • Buying groups and newsgroups
  • Online Automated Assistant
  • IM (Instant Messaging)
  • Online shopping and order tracking
  • Electronic banking
  • Online office
  • Shopping cart software
  • Electronic ticket
  • Instant messaging
  • Social network
  • Buy and sell services online

The Skill Set That Determines The Success Of An E-Commerce Salesperson

Market research

An e-commerce business personnel primarily needs to master survey and market research skills to truly understand consumers’ online shopping preferences. This is not only a job requirement but also a way for you to become increasingly sensitive to the market, with various business opportunities.


The most significant difference between an e-commerce business personnel and a regular salesperson lies in tasks related to technology. You upload images, and product descriptions onto e-commerce platforms, and websites, and leverage the strengths of information technology to drive business.

Data Analysis

Skills in data collection and analysis enable e-commerce business personnel to most accurately assess customer demographics and market needs, to prepare and improve business plans. Additionally, through data analysis, you can propose new strategies.

Work in team

E-commerce business personnel are unlikely to complete tasks individually. You need to know how to collaborate with team members and colleagues in other departments to ensure all processes in positions are performed optimally at the most competitive cost.

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Potential Job Positions For E-Commerce


Monitoring data and providing advice on business development through increasing profits and sales volume. Additionally, responsible for financial planning, forecasting, and reporting based on your analysis.

SEO Staff

A crucial role in search engine optimization. Your job as an SEO content writer involves producing content that is SEO-optimized, whether it’s writing product descriptions or blog posts for the company.

Customer care

Constantly communicating with customers and maintaining regular contact with them through email and social media. You will have to assist customers with their orders and any issues they encounter when making purchases.

Product Management

Frequently communicate with customers and maintain regular contact with them through email and social media. You will have to assist customers with their orders and any issues they encounter when making purchases.


You can also try your hand at an internship position within the company. Internships are a great way to familiarize yourself with the company’s needs and requirements, allowing you to determine if you are a good fit for the company without having to sign a contract.

Another jobs

  • E-commerce project management
  • Ordering fulfillment personnel
  • Working with virtual assistants
  • Logistics
  • PPC Management
  • Marketing management